Millions $ are wasted in franchising because of franchisees’ passive resistance to even very good, mutually profitable franchisor-led inititiatives.
If franchisees perceive themselves to be indentured into a form of slavery, Who is their Lincoln?
What then did you expect when you unbound the gag that muted those black mouths? That they would chant your praises? Did you think that when those heads that our fathers had forcibly bowed down to the ground were raised again, you would find adoration in their eyes?
– Jean-Paul Sartre 1905 – 1980