Renaissance men developed a delightful, yet horrible way of dealing with their mad denizens: they were put on a ship and entrusted to mariners because folly, water, and sea, as everyone then “knew,” had an affinity for each other. Thus, “Ship of Fools” crisscrossed the sea and canals of Europe with their comic and pathetic cargo of souls. Some of them found pleasure and even a cure in the changing surroundings, in the isolation of being cast off, while others withdrew further, became worse, or died alone and away from their families. The cities and villages which had thus rid themselves of their crazed and crazy, could now take pleasure in watching the exciting sideshow when a ship full of foreign lunatics would dock at their harbors.
It has traditionally been the behavior of a fool (jackass ears) to treat earned and unearned wealth as if they were the same.
This classic wisdom teaching indicates otherwise.
Some money in franchising has been misappropriated. A wiser resolution of this issue is presented.
Who makes a find and takes it home
And thinks that God His favor’s shown,
The devil loves hims as his own.
20. ON FINDING TREASURES
A fool is he who make a find
And in his mind is purblind
That he believes: “God gave me this,
It makes no difference whose it is.”
The seeds that you have never sown,
When harvest comes, are not your own,
It’s clear to all as ’tis to me
That that’s another’s property
If from another man you have it.
It matters not how much you crave it
And found it but by accident,
To its true owner be it sent,
If it is known what man is he
Or who the owner’s heirs may be.
If them one cannot ascertain
Then let thereby some poor man gain,
Or give it else to charity,
But keep it not, whate’er it be…
To find, to steal – of selfsame hue
To God when He examines you.
‘Tis better not to find, you’ll learn,
Than finding things you don’t return;
If you put findings in your sack
You’ll never want to give them back.
- Really good writing survives a very long time.
- Lies move quickly but truth lasts.
- Lies do not become true over time, no matter how many times they are repeated by shills.
Why Brant wrote this is fairly apparent in the prologue:
For profit and salutary instruction, admonition and pursuit of wisdom, reason and good manners: Also for contempt and punishment of folly, blindness, error, and stupidity of all stations and kinds of men.
It is a classic piece of literature that was instantly popular and still speaks of mans universal tendency to act foolishly (ie. to set sail on a journey of self-delusion).
Note the hat symbolism: the donkey ears.
Brant used satire to point out the abuses of power he saw in the state and the Roman Catholic Church. He did that to keep his head attached to his neck.
I chose the fool theme here at FranchiseFool and on WikidFranchise.org (thousands of case studies) to draw attention to the hypocrisy and dangers within modern franchising without being sued for the 3rd time. My message is ultra-serious but I need to teach in an indirect manner.
Any legitimate industry or authority should be able to handle satire from one person.
Historically, another role of a is to speak truth to authority.
Franchise “leaders” cannot tolerate my persistence that mom-and-pop franchising is the height of folly: It’s Unsafe at any Speed because the franchisor can strip value (exercise unilateral opportunism) while you have little or no defence to protect your sunk costs.
When you hear anyone say either:
- But no one can predict the future or,
- that person lost money and is therefore untrustworthy or,
- He’s just antifranchising…
…that is a best indication you’re dealing with a 100% genuine jackass travel agent.