No matter what you’ve lost, Rise Again

January 13, 2009

heartdiagram1I don’t know anything about being on the ocean.

But I try to listen when stories are told about forces of nature that overtake man’s best-laid plans. Coping with disasters, natural and man-made, has been an interest of mine for some time.

Franchising comes on you like a hurricane. It disrupts all relationships, your self-identity, causes such pain and casts you out onto a dung pile. it did it to me and I can tell you, others seem to share my experiences.

But in the midst of it all, there are messages out there calling you to take care and to take heart.

  • Springsteen: Gettin’ beat and then playin’ again,‘Till their strength gives out or their heart gives in, Now who’s the man who thinks he can decide, Whose dreams will live and whose shall be pushed aside, Has he ever walked down these streets at night, And looked into the eyes of…None baby but the brave
  • Dylan: Statues made of match sticks, Crumble into one another, My love winks, she does not bother, She knows too much to argue or to judge.
  • Harrison: I don’t know why nobody told you, how to unfold your love, I don’t know how someone controlled you, they bought and sold you
  • Petty: Baby we ain’t the first, I’m sure a lot of other lover’s been burned, Right now this seems real to you, But it’s one of those things, You gotta feel to be true
  • Cohen: And everybody knows that you’re in trouble, Everybody knows what you’ve been through, From the bloody cross on top of calvary, To the beach of malibu, Everybody knows it’s coming apart, Take one last look at this sacred heart, Before it blows, And everybody knows

One form is through music. You should listen to Stan Rogers as much as you can. If you think this is good, his ballads will kill the part of you that is hardening.

And you, to whom adversity has dealt the final blow
With smiling bastards lying to you everywhere you go
Turn to, and put out all your strength of arm and heart and brain
And like the Mary Ellen Carter, rise again.

`

The Mary Ellen Carter, Stan Rogers

She went down last October in a pouring driving rain.
The skipper, he’d been drinking and the Mate, he felt no pain.
Too close to Three Mile Rock, and she was dealt her mortal blow,
And the Mary Ellen Carter settled low.
There were just five of us aboard her when she finally was awash.
We’d worked like hell to save her, all heedless of the cost.
And the groan she gave as she went down, it caused us to proclaim
That the Mary Ellen Carter would rise again.

Well, the owners wrote her off; not a nickel would they spend.
She gave twenty years of service, boys, then met her sorry end.
But insurance paid the loss to them, they let her rest below.
Then they laughed at us and said we had to go.
But we talked of her all winter, some days around the clock,
For she’s worth a quarter million, afloat and at the dock.
And with every jar that hit the bar, we swore we would remain
And make the Mary Ellen Carter rise again.

Rise again, rise again, that her name not be lost
To the knowledge of men.
Those who loved her best and were with her till the end
Will make the Mary Ellen Carter rise again.

All spring, now, we’ve been with her on a barge lent by a friend.
Three dives a day in hard hat suit and twice I’ve had the bends.
Thank God it’s only sixty feet and the currents here are slow
Or I’d never have the strength to go below.
But we’ve patched her rents, stopped her vents, dogged hatch and porthole down.
Put cables to her, ‘fore and aft and girded her around.
Tomorrow, noon, we hit the air and then take up the strain.
And watch the Mary Ellen Carter Rise Again.

Rise again, rise again, that her name not be lost
To the knowledge of men.
Those who loved her best and were with her till the end
Will make the Mary Ellen Carter rise again.

For we couldn’t leave her there, you see, to crumble into scale.
She’d saved our lives so many times, living through the gale
And the laughing, drunken rats who left her to a sorry grave
They won’t be laughing in another day. . .
And you, to whom adversity has dealt the final blow
With smiling bastards lying to you everywhere you go
Turn to, and put out all your strength of arm and heart and brain
And like the Mary Ellen Carter, rise again.

Rise again, rise again – though your heart it be broken
And life about to end
No matter what you’ve lost, be it a home, a love, a friend.
Like the Mary Ellen Carter, rise again.


3 Things to Do [and Not] to resist Opportunism

December 29, 2008

I have been asked dozens of times what franchisees should do.

They frequently have come to me with a specific complaint that is triggered by a heavy-handed franchisor action.

Here are 3 things you should do:

  1. Meet in small groups to address a single topic at a time. Maximum 5 or 6 people until the preliminary work is done. Focus on non-controversial cost reduction strategies.
  2. Involve partners from the beginning right on through to the end. They have exactly 50% of the legal rights to know and can be an excellent support, sounding board and resource.
  3. Pool some upfront money and get a business consultant that specialized in franchising. Have an introductory meeting and move forward based on some preliminary research focusing on justifying action on your increased future cash flow via supply efficiencies. [This type of business consulting is what I do.]

These are the 3 things you should NOT do.

  1. Do not define your franchise problem as, primarily a legal problem. This anchors the discussions in a competitive, win:lose, confrontational model and distracts from creative, much less expensive alternate dispute resolution methods. The law has its place but is, by definition, your least favoured alternative (and your franchisor’s major strength).
  2. Do not go and talk to a franchise law expert lawyer. By all means, talk to whatever local or regional lawyer you want to and check out your business consultant’s advice against an experienced commercial regional lawyer. Trust the consultant but verify his advice.
  3. Do not be disheartened by past failures. As in any organization, there are 101 reasons for past failures but only 1 reason for success. All not-for-profit organizations go through teething stages; that’s normal. Often the longest serving franchisees will be the LAST to step up initially but they will usually come around when little victories are won.

Starting an independent franchisee Association, IndFA seems like a radical thing to do.

  • But when you think of it the franchisors, bankers, lawyers, trustees (everyone else) has their associations to protect them. Why don’t you have one?

Yes. There are always franchisees willing to rat you out to curry favour with the boss. It takes time (you first have to rebuild trust), money, and the work is not equally shared by members. Lots of times people fail. But these are characteristics of every group I’ve ever been involved with in 37 years of volunteerism.

Every right is fought and paid for by somebody. You just joined an industry that buys their food at the company store, just like the miners did 150 years ago. The dignity of labour was won on the broken heads of those who chose to resist tyranny.

  • Or if that’s too heavy, listen to Tom sing about the consequences of choosing a refugee’s path in life.

Refugee, Tom Petty & The Heartbreakers

We got somethin’ we both know it
We don’t talk too much about it
Yeah it ain’t no real big secret all the same
Somehow we get around it
Listen it don’t really matter to me baby
You believe what you want to believe
You see you don’t have to live like a refugee

Somewhere, somehow somebody
Must have kicked you around some
Tell me why you wanna lay there
And revel in your abandon
Honey it don’t make no difference to me baby
Everybody’s had to fight to be free
You see you don’t have to live like a refugee
Now baby you don’t have to live like a refugee

Baby we ain’t the first
I’m sure a lot of other lover’s been burned
Right now this seems real to you
But it’s one of those things
You gotta feel to be true

Somewhere, somehow somebody
Must have kicked you around some
Who knows, maybe you were kidnapped
Tied up, taken away and held for ransom
It don’t really matter to me
Everybody’s had to fight to be free
You see you don’t have to live like a refugee
I said you don’t have to live like a refugee


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