McLuhan: The Oracle of the Electronic Age

cbcradioThe content of any media is of secondary importance. The telephone, television, (ie. anything that extends man’s abilities) and business format franchising massages you.

I study the consequences of franchising like McLuhan studied the effects of media.

A great little smorgasbord of McLuhan’s catholic interests. Click Number 12 for an excellent short interview. (Listen how in 1966 he explained the internet, electronic knowledge.) Understand something so you know how to turn off the button.

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