There is a tendency to get confused when you are not meeting your financial goals in franchising.
I get a little upset and a lot suspicious when I hear name-calling (ad hominem arguments) going on. When ever I hear them from experienced industry players, my ears perk up and I question their real motives for speaking.
Not only are these arguments distracting and hurtful but most of all, they interfere with accurate decision making and the very serious work of determining what went wrong (in order to avoid the same mistake in the future).
What I think people should do, if put in an old-fashioned way is to Love the sinner but hate the sin. This is a fairly useful way of falling into a very human perception trap:
- For every cause there is an affect (A is caused by B) and
- Most outcomes are within the control of the franchisee (if I work hard, I will succeed).
I can absolutely tell you that both are functionally FALSE in modern mom-and-pop franchising.
- But it serves the elite’s purposes to scapegoat the individual while suppressing institutional memory via gag orders and other silencing techniques.
The mistake you made was to sign a franchise agreement. At that moment, you lost control of your life savings and it was only a matter of time. That you were unaware of that fact does not change it.
- The specific life saving Death Certificate is unique; it’s your life’s story for heaven’ sake.
But for all intents and purposes, the cause of death in immaterial. Dead is dead.
The King’s Death Certificate