It was for many years:
- tangible, physical/one-dimensional, hierarchical, overt
- local/national largely, measurable, (hub:spoke structure, based on economics of scarcity/ignorance),
- highly controlled ($: valves, fittings, pipes, containers; can be patched),
- has inputs, use/abuse and disposal elements,
- externalizes waste via gatekeeper attorneys,
- launders and sanitizes industry reputations based on “new and improved” brand BS,
- utilized shame-humiliation to muffle dissent,
- burned off waste human life savings to reduce odor, and
- dogmatism largely unseen/unknowable outside of the royal priesthood (subterranean, veil of secrecy, culturally taken-for-granted: figure-ground problem).
However, with the start of something called “The Internet‘ and a proper issue indexing system, the industry environment has become much more like electricity or a gaseous/liquid and solid states:
- invisible, highly mobile, de-centralized, informal,
- it can leap or arc, volatilizes: solid right to gas),
- several dimension, pressures and forms (volts/amps),
- primarily transnational/international, (web structure, based on economics of abundance/knowledge),
- wild/unstable, cumulative, compressable, and
- much, much faster (travels at the speed of light/life).
As an internet activist, I am bi-/multi-lingual, which is a very Canadian thing. I understand water, solid and air nations of franchising. I surf among and between the dying and newly born on a daily basis.
Old school stakeholders cling to their old ways:
wondering why more of the same-old solutions doesn’t work anymore.
“If we only had some more legal referrals” or “a better franchise law”, they all cry.