Is Blue MauMau slowing or hastening franchising’s decay?

September 17, 2010

The technology for dealing with franchising’s smell has changed.

Steps 1-2-3:

  1. tradename system executives,
  2. national franchisor-dominated associations (IFA, AAFD, CFA, FCA, FANZ) + franchise bar, and
  3. Blue MauMau.org.

Musing: #3 works on the rhetorical principle that Thomas Carlyle suggests…

If you do not wish a man to do a thing, you had better get him to talk about it; for the more men talk, the more likely they are to do nothing else.

…and John Kenneth Galbraith adds…

People need to think of themselves as unmanaged, independent and free, if they are to be controlled with maximum success.

…and more colloquially still:

Bullshit baffles brains: A deception. To put on such a good show the inspector is so impressed (s)he won’t bother with a detailed check or to question anything.

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