Franchise Bar: The Name of the Game is Shame

October 11, 2009


Bad dog.

Filthy animal.

Shame dis-ables franchisees.

It breeds a cluster of behaviours that is inaccurately categorized as depression.

The affect of shame – humiliation disables their defences, confuses them and makes them appear to others (and themselves) as stupid, grim and uneducated: a lower caste.

My observation is that shame is the primary driver in modern, mom-pop franchising today. It is its strength and its downfall.

All addictions are either killed by those that benefit from them in the short-term. Or they kill the addicted host.

Dispute Resolution: Within a franchise, franchisors trigger this emotion on the individual level. When franchisees ask questions and surface to the public policy areas, the associations and their franchise bar takes over that shaming exercise. Of course, the cannon fodder lawyers (ie. Tier 2 intellectuals, overly-ambitious and -trusting) are sent into the parliamentarian No-Man’s-Land.

The franchise bar and their leaders are the engineers of this very high cash flow shame – silencing game.

Franchisees: Be Attentive.

  1. The start for individual healing is identifying their depression as shame in drag and seeking out those that have gone through it. It helps with the isolation and sweeps away the confusion and deceit. Listen. Laugh. Live again.
  2. Maybe looking at the Compass of Shame with your partner?
  3. Always, always, always report in with the only true franchise professional: your family medical doctor.

Leave franchising to devour itself. There’s lots of interior work and other-centred work to do.

The worm will commit suicide just like every other totalitarian empire has despite the illusion of strength of its tin-pot tyrants.

The Compass of Shame, Donald L. Nathanson

August 20, 2009

Money won, Money lost.

Not all that important in the long-term.

Of everything I have seen in franchising, shame is the most dangerous.

Shame can become permanent and lead to despair.

It is an extremely strong interpersonal emotion can be intentionally triggered by those wanting to stop dissent.

The Compass of Shame, Donald L. Nathanson

You should read about Dr. Nathanson’s work. He discusses a way out of the shame cycle on a YouTube video here and here.

In fairness, no one can make you feel a-shamed: you have to accept that judgment of the group. Technically, you can only really ever deceive yourself or give others permission to do so.

Our society used to be pretty good at differentiating between shame and guilt. Not so much now.

Everyone is expected to be successful and that there must be something wrong with you if you don’t follow along the crown.

  1. Guilt rides with the behavior (and can be solved by yourself).
  2. Shame is corrosive to your social identity and beyond your control.

Some people profit from your emotions in the pre-sale, entry, honeymoon phase.  Joy’s shadow emotions, shame and stigma (spoiled identity) are used at the exit.

What is the Science of arresting intelligence long enough to get money from it?

August 19, 2009


Professor Leacock‘s full quote:

Advertising can best be described as the science of arresting the human intelligence long enough to get money from it.

Franchising is just like that.

The primary stage of arrested intelligence (entrepreneurial wishful thinking) is call pre-sale due diligence.

Due diligence, DD was created as a concept to serve the sellers, NOT the buyers of franchisors.  Perfect, “110%” awesome research can NOT provide reasonable protection against post-sale franchisor opportunism.

DD cannot stop a totally sweetheart franchisor from turning into the worst predator, unilaterally and selectively after the contract is signed.

DD never could and it never will.

DD was created to give a plausible excuse why 1,000s of hard-working, honest investors have lost their life savings. It is maintains the ” confidence” in the game, cools out the mark and confuses and distracts people. When the siht hits the fan…the victim is blamed and most importantly, their shame (stigma, spoiled identity, self-loathing) silences their potential dissent.

Dr. Donald L. Nathanson (The Name of the Game is Shame) provides a nice treatment of a very powerful affect: shame. His Compass of Shame, I find very interesting. He defines 4 patterns of reaction:

  1. withdrawal,
  2. avoidance,
  3. attack others or
  4. attack self.

Note how certain ones of these strategies are encouraged to be used over at Blue MauMau and People are ridiculed our shouted-down, banned, shouted, censored or made to be felt stupid. Even to the point of lecturing rape victim advocacy groups on their ignorance of asinine legal processes.

Just like they know the distracting qualities of such a lovely image, above.

Confusion, distraction, sleight of hand…not very difficult to disable critical thinking, is it?

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