The Franchisees are our Misfortune

July 7, 2010

Der Stürmer was a German weekly newspaper from 1923 to 45.

It published some of the most vicious anti-Semitic propaganda in the history of the world. Its publisher Julius Streicher was executed for his crimes.

NOTE: At he bottom of its front page (every front page) was a simple saying:

  • Die Juden sind unser Unglück!, The Jews are Our Misfortune.

A simple statement repeated often enough becomes accepted.

Franchisees get blamed for their fate, even though 95% of their business model is created by others. Others want to deflect true ownership of systemic failures; they operate on a motto of:

  • Die Franchisenehmer sind unser Unglück!, The Franchisees are our misfortune.

Our Industry: Love it or leave it

June 1, 2010

Different Gods have different values; or so some people think.

Atheists have a harder time but so do non-Christians. Visible minorities, that much more.

Religious believers tend to associate their religion closely with morality. Some go so far as to think that the two are inseparable — that without their religion, or religion generally, or at least some sort of theism, morality and moral behavior are impossible. Depending on their attitude, this can lead people to insist that unless a person is a member of their religion, or is a member of some religion, or is at least a theist, then they cannot be moral and if they are given any power then they will end up promoting immorality.

Without God, All Things are Permitted, Godless Atheists Promote a Valueless, Immoral World without Order or Structure, Austin Cline

Franchising, race and religion are often linked

May 21, 2010

It is much easier to degrade someone who is different from you.

Franchisees sense this degradation because class are not so vehemently denied in their country of origin.

Impertinent franchisees must learn to keep in their rightful place.

America as a Christian Nation, America as a White Nation, Racism & White Supremacy in American Christianity, Austin Cline

Endless consultation and fact-finding, No action

February 9, 2010

One of the ways you control what people think is by creating the illusion that there’s a debate going on, but making sure that that debate stays within very narrow margins. Namely, you have to make sure that both sides in the debate accept certain assumptions, and those assumptions turn out to be the propaganda system.

As long as everyone accepts the propaganda system, then you can have a debate.

— Chronicles of Dissent, Noam Chomsky

Franchise Propaganda: Choosing to serve power, not Truth

November 20, 2009

Dealing with brand bullies is tough.

Not only do you have to do your own job, you have to try to separate the lies from truth.

The oldest franchisor trick is to divide-and-conquer by:

  1. spreading half-truths,
  2. promising “we’re really sincere this time”  (no…really),
  3. keep the dollars and “give” back pennies of formerly franchisee margin, and
  4. always delay any concession.

Many predatory franchisors do not want to demonstrate that they are deeply affected by competent franchisee association management. And they’ll certainly never give any credit where credit is due.

They act as if franchisees only have strong backs and weak minds and they come out with many new-found We feel your pain messages that are hollow when it comes to $ .

Want to know how Canadian lawyers think of Franchisees?

Franchisees are:

assets that talk back.

This is a direct quote from a published paper from the 2009 Ontario Bar Association franchise law conference in Toronto last October.

Assets that talk back.


Empire of Illusion, Chris Hedges: The Death of God & franchise propaganda

August 24, 2009

EmpireofIllusionThe title caught my eye.

Is franchising an empire built on brand-induced self-delusion?

If it is, then it appears to be just one in our post-modern world where any means justify the economic ends. So says a Pulitzer Prize winner, anyway.

The first chapter (The Illusion of Literacy) starts off with a bang. A quote from one of my favourite thinkers, John Ralston Saul that I’ve mentioned before (1., 2., 3., & 4.).

I especially like his contrary opinions about expertise: see Experts? We don’t need no stinkin’ professionals. Franchise law is an example of the hollowed-out perfection of the expert literate man.

Hedges lifts this quote from Saul’s 1992 book, Voltaire’s Bastards: The Dictatorship of Reason in the West:

Now the death of God combined with the perfection of the image has brought us to a whole new state of expectation. We are the image. We are the viewer and the viewed. There is no other distracting presence. And that image has all the Godly powers. It kills at will. Kills effortlessly. Kills beautifully. It dispenses morality. Judges endlessly. The electronic image is man as God and the ritual involved leads us not to a mysterious Holy Trinity but back to ourselves. In the absence of a clear understanding that we are now the only source, these images cannot help but return to the expression of magic and fear proper to idolatrous societies. This in turn facilitates the use of the electronic image as propaganda by whoever can control some part of it.

Again: …the use of the electronic image as propaganda by whoever can control some part of it.

Case in Point: A new television show named How’d You Get So Rich? features, of all players in this drama, a franchisee attorney (YouTube). This “news” is then picked up the industry-financed social media apologists, not just once, but twice.

Nothing says sincere, honest and authentic in both a visual and journalist sense, as the two words together: Joan Rivers. Celebrity spokespeople have been used in franchising brand management for a long time but sometimes it’s a double-edged sword.

Is this a too cynical interpretation of this type of modern myth-making?

Humble but poor outsider +  scrub toilets + Harvard MBA/law + In Communion with the holy American Church of Franchising = A Saint’s story (millionaire, cars, 2nd wife, fame).

I wonder what the majority of mom-and-pop franchise investors would like to say to Mr. Zarco? Is he their champion of the underdog? Does his story reflect this people’s:

  1. life reality or
  2. is this just another in a long line of cheesy attempts to lure more life savings into a dying empire, noteworthy since this is an unbelievably desperate economic/employment times?

An inspiring story on a marketing and franchising level.

And personally, to me anyways.

Health care reform “debate”: More industry Canada Goose-stepping

August 20, 2009


Go ahead: Blame Canada

I’ve held off commenting on the current U.S. health care reform debate.

Until now.

This “debate” is structurally identical to what passes for communication in the franchise industry today.

Propaganda, pure and simple (biased influence)

Unmistakeably, evil if judged by historical wisdom authors. Still corrupting even to most docile sheeple.

Some of it bordering on Große Lüge (The Big Lie), analogous to Big Tobacco defense style, Nineteen Eighty-Four,  modern PR, corporatism…

I think today’s Toronto Star op ed is a good summary of how most Canadians I know feel about our system versus the U.S.’s. In Why I’d rather be sick here than in U.S., Bob Hepburn writes:

For weeks, Americans have been told that Canada pushes its sickest and weakest to the bottom of wait lists, that our health care is inferior, that it’s the government that decides who lives and who dies.

Despite these attacks, the reality is that the overall quality of health care experienced in Canada is far better than in the United States.

If you have any doubt, just ask yourself this simple question:

Would you rather be sick here or in the U. S.?

For me, the answer is obvious.

I have worked and studied in the U.S. for a total of 10 years and, although I have received good care from American doctors and clinics, I’d much rather be sick here.

Some inconvenient data:

  1. 87% of Canadians beleive our health care system is better than the U.S. (EKOS survey),
  2. +90% happy with quality of care they received,
  3. 100% of Canadians have been covered since 1967 while 50 million U.S. have zero coverage,
  4. zero Canadians have gone bankrupt because of an health care expenses,
  5. zero Canadians have had coverage reduced because of being at a higher risk, and
  6. 10% Canadian GDP on health care (16% in U.S., highest in world).

We have problems, absolutely. Were lots of problems when I was hit by a automobile as a kid in 1968. But I know one Canadian family that was not bankrupted by hospital invoices. I went on to work at Royal Victoria Hospital, St. Thomas Psychiatric Hospital and Victoria Hospital as a staff administrator.

Our first question is: How can we help? (not How will you pay?)

Ours is not a 100% government-owned, monolithic system. Many of the elements are privately owned and for-profit. It is wide-ranging but does not cover all health needs.

That said, even the most libertarian politicians know it is political suicide to even hint at tinkering with the founding principles of the Canada Health Act:

  1. administration,
  2. comprehensiveness,
  3. universality,
  4. portability and
  5. accessibility.

The debate, like in franchising, would normally be seen as just plain silly if it weren’t for the toxic effects on families and communities with these thought reform methods.

By its operating software, antithetical to a sustainable physical, spiritual and mental healthy human life. Machines running man.

Similar to many modern corporate technologies.

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