Ray Borradale: Australia’s favourite and honoured franchisee

August 31, 2012

Advocates are made by predators.

I owe my franchisor, Nutri-Lawn, a lot.

Maybe Midas taught Ray something.

He continues to contribute by writing on Blue MauMau.org where his comments ring true.


Why does Blue MauMau exist?

October 11, 2011

To make people give up.

To humiliate. To ridicule. To scapegoat.  To shame.

To silence.

Remember: the problem is not corruption or greed. The problem is the system that pushes you to give up. Beware not only of the enemies. But also of false friends who are already working to dilute this process. 

Slavoj Žižek, Slovenian philosopher


Franchisee venom regenerates in toxicity and volume at an exponential rate

January 30, 2011

Hence, the Blue MauMau IPO‘s NPV is less-than zero for related attorneys.

When the misrepresentation sausage explodes, so does their lawyering careers. Same as Advisory Councils, attorney-captured franchisee associations, franchisor social media monitoring…I could go on and on.

Past attempts to ghettoize a dehumanized, visible minority have failed in the end (ie. Venetian ghetto).

[the New Shelton ‘wet/dry]


$50,000 franchisee award: mental distress caused by the franchisor’s bad faith dealings

November 19, 2010

A recent Ontario appeal court decision is very important for every Canadian franchisee.

On September 16, 2010 the Ontario Appeal Court confirmed a $50,000 award for mental distress.

First time ever. Read it here:

Suddenly the economics of pleading good faith has tipped significantly in franchisees’ favour, not just in Ontario but beyond Canada as well..

Some systems have 50, 100 or 1,000 franchisees.

You do the math of the aggregate value of a group or class action lawsuit.

You still need protection against choosing the wrong attorney but great news this fall.

Kudos: First franchisee call-out on internet:

Jeff Lefler, National Bread Network, October 21, 2010

[full chronology on Blue MauMau]


Do franchisee attorneys cheat at settlement time?

October 6, 2010

Attorneys provide services that economists classify as credence goods which are quite susceptible to fraud.

Franchisee attorneys sometimes act on their own self-interest because only the elites know the game and they mostly keep their mouths shut. After the confidentiality agreements are signed, there is very little danger of client complaints.

Here is one perspective on the U.S. Quiznos class action lawsuit settlement process that resonates.

If you were a conspiracy theorist, might you suspect something like…..

The lawyers for both sides colluded to end the case in a manner that got the franchisees nothing; cost the franchisor nothing other than its legal fees (because the debt written off was worthless anyway); the “benefits” to the franchisees are illusory and valuless; the judge would sign off on anything just to clear the case from his docket so long as he had some/any piece of paper in the record saying that the franchisees were getting real value; and they found a valuation “expert” with a degree in alchemy.

NAH! THEY WOULDN’T DO THAT.WOULD THEY?

Richard Solomon has over 40 years of franchise law experience in the United States and his Franchise Remedies site is an important resource.


Is Blue MauMau slowing or hastening franchising’s decay?

September 17, 2010

The technology for dealing with franchising’s smell has changed.

Steps 1-2-3:

  1. tradename system executives,
  2. national franchisor-dominated associations (IFA, AAFD, CFA, FCA, FANZ) + franchise bar, and
  3. Blue MauMau.org.

Musing: #3 works on the rhetorical principle that Thomas Carlyle suggests…

If you do not wish a man to do a thing, you had better get him to talk about it; for the more men talk, the more likely they are to do nothing else.

…and John Kenneth Galbraith adds…

People need to think of themselves as unmanaged, independent and free, if they are to be controlled with maximum success.

…and more colloquially still:

Bullshit baffles brains: A deception. To put on such a good show the inspector is so impressed (s)he won’t bother with a detailed check or to question anything.


Is Blue MauMau a social media propaganda system?

April 15, 2010

NoamChomsky

Does Blue MauMau provide just a cynical illusion of debate?

One of the ways you control what people think is by creating the illusion that there’s a debate going on, but making sure that that debate stays within very narrow margins. Namely, you have to make sure that both sides in the debate accept certain assumptions, and those assumptions turn out to be the propaganda system. As long as everyone accepts the propaganda system, then you can have a debate.

Noam Chomsky

Three or four people talking at each other does not constitute much of a community.


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